• Improve your conversion rate through multi-channel marketing
• Create faster and more effective marketing campaigns
• Build added revenues from your current database

Your "non-E-mail" customer file is matched against various databases and when matches are found, those E-mail addresses are added to the customer file. This gives you a file with both E-mail and non-E-mail addresses.

After an e-mail match is found for a corresponding physical address, a letter is e-mailed with the option for the addressee to opt out. After allowing 5-7 business days for all responses, final numbers will be calculated by excluding undeliverable and opt-out e-mails.

When data collection is done on the Internet, subscribers voluntarily disclose personal information and have access to view a "privacy policy." The typical policy states that the personal information they provide on the web may be shared with third parties that already have and existing "customer relationship" with the individual. For example, Company A has a standard “mail” relationship with Customer 1. Company A provides its mailing list to MediaSpade for E-mail Appending. MediaSpade finds Customer 1’s e-mail address in an on-line database. Thus, Customer 1’s e-mail address can be appended to Customer 1’s mailing address.

At the completion of the E-mail Appending Process, the enhanced file is returned you. The only E-mail addresses that are appended will be those that matched the mailing information and that were successfully delivered.

The append percentage will vary depending on the accuracy of the data in your original mailing list. Consumer databases frequently achieve match rates from 15-25% and business databases frequently achieve match rates from 3-5%. To enhance your append rate, addresses in your list should be verified through NCOA, DSF and CASS prior to processing.

Required Fields: Full name, Address, City, State, and 5-Digit Zip Code.

Returned Fields: Email address

For more information please contact us at 678-999-8511 or sales@mediaspade.com