• Reduce the costs associated with return mail and wrong telephone numbers
• Increase the number of individuals contacted
• Add a wealth of "attributable" information to your database files
• Take advantage of multiple marketing channels
• Comply with individual's requests for no-mail and/or telephone solicitation
• Identify deceased individuals
• Better understand your customers

Postal

• NCOA: identifies businesses, individuals, and families who have filed a Change of Address form with the USPS within the last four years.
• CASS and ZIP+4: appends ZIP+4 and corrects and standardizes the addresses in your database.
• mCOA: identifies consumers who have moved within the last five years.
• LACS: updates your Rural Route addresses to standardized 911 addresses.
• DSF2: verifies address accuracy and identifies the address type of each address.
• Canadian COA: updates the addresses of movers in your Canadian database who have moved in the last 3 years.

Business-To-Business

• Phone Append: adds phone numbers to your business lists
• SIC Coding: appends the 6-digit Standard Industrial Classification (SIC) Code to your business lists

Consumer

• Phone Verify: verifies the phone numbers in your list
• Customer Modeling: predicts the performance of your next campaign before you mail
• Address Append: adds contact name and address to your phone number database
• Deceased Suppression: flags the deceased persons in your file
• DMA Do-Not-Mail: flags records in your list, that match the DMA Do-Not-Mail file
• Ethnic Coding: identifies ethnicity of persons on a list based on surnames

Data Management

• Area Code Update: updates area codes and verifies the phone number prefix
• Duplicate Elimination: eliminate the duplicate records in your database
• Name Parse/Genderize: splits names into first and last and identifies gender of each first name
• Label Printing: prints your mailing list on labels in a 1 or 3 up format.
• GeoCoding: add the latitude/longitude coordinates plus Census tract and block numbers to the records in your list

With over 700 available data elements to choose from you can learn about attributes as:

Demographic Selects (Who they are):

• Age
• Income
• Home owner/renter
• Parents

Lifestyle & Interest Selects (How they spend their time/money):

• Work from a home office
• CD-ROM owners
• Frequent flyers
• Mutual funds
• Cell phone owners
• Fax/modem owners
• Personal/home computer owners

Purchase Behavior Selects (How they buy):

• Shop by mail
• Multi-responder
• Mail-order buyer

Affinity categories like:

• Home furnishings
• Children’s apparel
• Golf

For more information please contact us at 678-999-8511 or sales@mediaspade.com